This is the text that will be sent to the recipient contacts mobile phones using the short messaging service (SMS). The text is merged when the form opens to display the contact and the consultant name and company. The user must update the text as necessary.
The message length is strictly limited to 160 characters as this is the maximum size of messages of the telecoms carrier with the lowest number of maximum characters i.e. the lowest common denominator.
Depending upon the choice of SMS carrier, this can be altered to provide unlimited characters which will break the message down into separate individual messages each containing the next part of the message. In practice however, this is an expensive and cumbersome mechanism for agencies to employ as SMS messages work best for everyone when they are short.